As someone who’s navigated the ups and downs of online entrepreneurship, I’ve seen my fair share of programs promising to catapult your business to new heights. Before achieving a six-figure income online, I experimented with numerous side hustles, learning what truly works and what doesn’t.
Now, I’m diving into Charlie Morgan’s Imperium Acquisition, a program that claims to revolutionize client acquisition for marketing agencies, coaches, and consultants. With its promise of high-ticket clients and substantial revenue growth, I’m eager to dissect whether Imperium Acquisition lives up to its hype.
In this review, I’ll share my honest insights on its effectiveness, the strategies it offers, and whether it’s worth the investment for those seeking to scale their business.
Let’s explore if Imperium Acquisition is the game-changer it claims to be.
Table of Contents
- What is Imperium Acquisition?
- Who Created Imperium Acquisition?
- Who is Imperium Acquisition For?
- How is Imperium Acquisition Structured?
- Are Imperium Acquisition Students Getting Results?
- How Much Does Imperium Acquisition Cost?
- Praises For Imperium Acquisition
- Criticisms For Imperium Acquisition
- Should You Join Imperium Acquisition?
- Imperium Acquisition Alternative
What is Imperium Acquisition?
Imperium Acquisition is a comprehensive learning platform designed to help marketing agencies, coaches, and consultants acquire high-ticket clients through advanced client acquisition strategies. The program, particularly its flagship course EasyGrow, focuses on teaching participants how to build a strong sales argument, implement proven outbound, inbound, and paid strategies, and automate these processes to maximize efficiency and results. By leveraging these systems, businesses can potentially increase their revenue significantly without relying on traditional methods like excessive social media engagement or cold emailing.
EasyGrow is structured into multiple modules that cover various aspects of client acquisition, including sales systems, outbound and inbound strategies, paid advertising mastery, and more. The program promises a guaranteed outcome: acquiring at least 20 high-ticket clients within 180 days. If this goal is not met, participants are eligible for a full refund plus an additional $5,000. This results-based payment system makes it more attractive to those seeking tangible outcomes.
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Who Created Imperium Acquisition?
Imperium Acquisition was co-founded by Charlie Morgan and Baudouin Borghans. Charlie Morgan is a seasoned entrepreneur with a strong background in scaling marketing agencies and supporting business growth. Before Imperium Acquisition, he co-owned NorthFlow Consulting, which specialized in helping gym owners grow their businesses by acquiring new members. Morgan’s expertise in client acquisition and business scaling led to the development of Imperium Acquisition’s successful programs.
Charlie Morgan’s reputation is built on his ability to systemize client acquisition processes, making it easier for businesses to attract high-value clients without extensive manual effort. His previous success with NorthFlow Consulting, where he helped achieve a seven-figure cash flow, demonstrates his capability in creating scalable business models. However, some critics have raised skepticism about the program’s effectiveness and the legitimacy of its reviews.
Who is Imperium Acquisition For?
Imperium Acquisition is specifically designed for agency owners, coaches, consultants, and course creators who are already operating with at least one client but aim to scale their business to multi-six and seven-figure revenues. The program is ideal for those seeking to enhance their client acquisition strategies without getting bogged down in manual outreach or social media marketing. It’s particularly suited for businesses looking to automate their sales processes and achieve predictable, sustainable growth.
The program requires a significant upfront investment and ongoing time commitment, making it less suitable for complete beginners or those with limited resources. Participants must be prepared to engage actively with the community and dedicate time to mastering the program’s strategies. For those willing to invest the time and money, Imperium Acquisition offers a structured approach to client acquisition that can potentially lead to substantial revenue growth.
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How is Imperium Acquisition Structured?
Imperium Acquisition’s flagship program, EasyGrow, is structured into multiple modules designed to guide participants through the process of acquiring high-ticket clients. The course is divided into 13 modules, each focusing on different aspects of client acquisition and business growth:
- Module 1: Acquisition Genesis – Introduces foundational concepts of client acquisition.
- Module 2: Self Transcendence – Focuses on mindset development.
- Module 3: Sales Systems – Covers the setup of effective sales processes.
- Module 4: Outbound Systems – Teaches strategies for outbound client acquisition.
- Module 5: Inbound Systems – Explores inbound marketing techniques.
- Module 6: Paid Systems – Delves into paid advertising strategies.
- Module 7: Agency Service Delivery – Discusses service delivery methods for SMMA businesses.
- Module 8: GoHighLevel Mastery – Provides training on using GoHighLevel for automation.
- Module 9: Google Ads Mastery – Offers insights into Google Ads optimization.
- Module 10: Masterclasses – Includes advanced training sessions.
- Module 11: Facebook Ads Mastery – Focuses on leveraging Facebook Ads effectively.
- Module 12: Consulting Nirvana – Covers strategies for consulting success.
- Module 13: Coaching Call Recordings – Provides access to valuable coaching sessions.
The program also emphasizes automation and mindset development, ensuring participants have both the technical skills and the right mindset to implement these strategies effectively.
Are Imperium Acquisition Students Getting Results?
Imperium Acquisition claims to have helped numerous students achieve significant results. Many participants have reported substantial increases in client acquisition and revenue growth. For instance, one reviewer mentioned a 30% increase in client acquisition within the first three months of implementing the strategies. Additionally, Imperium Acquisition boasts over 600 five-star reviews on Trustpilot, with many clients adding $100,000 to $500,000 annually to their revenue.
However, some critics have raised skepticism about the authenticity of these reviews and the overall effectiveness of the program for everyone. Despite this, the program’s success stories suggest that it can be beneficial for those who actively engage with the content and community.
How Much Does Imperium Acquisition Cost?
The cost of joining Imperium Acquisition’s EasyGrow program is not publicly disclosed, but online forums and reviews suggest it ranges from $9,000 to $12,000. The program operates on a results-based payment system, where participants are promised a full refund plus an additional $5,000 if they fail to acquire at least 20 high-ticket clients within 180 days. However, to qualify for this refund, participants must demonstrate that they have fully implemented the strategies taught by the program.
While the upfront cost is significant, the potential for substantial revenue growth and the guarantee of results make it appealing to some entrepreneurs. Nonetheless, the high cost and skepticism around the program’s originality and effectiveness mean that potential participants should conduct thorough research before investing.
Recommendation: Here’s The Best Alternative
Praises For Imperium Acquisition
Imperium Acquisition has received numerous praises from its participants, highlighting several key strengths:
1. Unparalleled Support and Community
Imperium Acquisition is often commended for its supportive community and the quality of support provided. Participants appreciate the comprehensive training and the availability of resources to help them navigate the program effectively. This support system is crucial for those who are new to client acquisition strategies or need ongoing guidance.
2. Tangible Outcomes and Revenue Growth
Many users report significant revenue growth after implementing the strategies taught by Imperium Acquisition. For example, some participants have seen a 30% increase in client acquisition within the first few months, leading to substantial financial gains. These tangible outcomes are a major draw for entrepreneurs seeking to scale their businesses quickly.
3. Mindset Development
The program’s focus on mindset development is also highly praised. Participants often mention that the mindset modules have a life-changing impact, helping them overcome psychological barriers that might hinder business growth. This holistic approach to business success is appreciated by those who recognize the importance of mental preparation in achieving financial goals.
4. Comprehensive Training Content
Imperium Acquisition offers extensive and insightful content, covering various aspects of client acquisition, including inbound, outbound, and paid strategies. The comprehensive nature of the training helps participants develop a well-rounded understanding of how to attract high-ticket clients effectively.
Criticisms For Imperium Acquisition
Despite its positive aspects, Imperium Acquisition also faces several criticisms:
1. High Cost and Misleading Payment Structure
One of the primary criticisms is the high upfront cost, reportedly around $9,000 to $12,000. Some participants feel that the program is overpriced, especially considering that it requires significant effort to implement the strategies. Additionally, the “pay-per-results” system is sometimes misunderstood, as participants must pay upfront before seeing any results.
2. Lack of Originality in Strategies
Some critics argue that the strategies taught by Imperium Acquisition are not as original or innovative as claimed. The program’s emphasis on semi-personalized Loom videos, for example, has been questioned as not being worth the high cost of the program.
3. Impersonal Experience and Limited Mentorship
The program’s reliance on pre-recorded videos and group coaching sessions can make the experience feel impersonal. Some participants have expressed disappointment with the lack of personalized guidance and the difficulty in getting timely responses to their questions.
4. Aggressive Sales Tactics
Imperium Acquisition has been criticized for its aggressive sales and retargeting methods. Some potential clients have reported feeling pressured or misled by the sales process, which can deter those who are skeptical about investing in such programs.
5. Challenges for Beginners
While Imperium Acquisition can be beneficial for established businesses, some participants have noted that it may not be ideal for beginners. The program requires a significant commitment of time and resources, which can be challenging for those just starting out.
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Should You Join Imperium Acquisition?
Whether or not you should join Imperium Acquisition depends on your current business situation and goals. If you’re an established marketing agency, coach, or consultant looking to scale your business quickly and are willing to invest significant time and money, Imperium Acquisition might be worth considering. The program’s focus on high-ticket client acquisition and its results-based payment structure can be appealing to those seeking tangible outcomes.
However, if you’re a beginner or have limited resources, you might want to explore other options that offer more personalized support and a lower cost of entry. Additionally, if you’re skeptical about the program’s originality or effectiveness, it’s crucial to do thorough research and possibly seek out testimonials from multiple sources before making a decision.
For me, as someone who values flexibility and cost-effectiveness, Imperium Acquisition seems like a significant investment that may not be suitable for everyone. I prefer programs that offer a more gradual learning curve and a lower upfront cost.
Imperium Acquisition Alternative
If you’re looking for a more accessible and comprehensive platform to learn how to make money online, I highly recommend Wealthy Affiliate as an alternative. Wealthy Affiliate is an online community and training platform that offers a wide range of tools and resources for building a successful online business. Here’s why I prefer Wealthy Affiliate:
Cost-Effective: Wealthy Affiliate offers a free starter membership, allowing you to test the waters without committing to a high upfront cost. The premium membership is also relatively affordable compared to Imperium Acquisition.
Comprehensive Training: Wealthy Affiliate provides extensive training in affiliate marketing, website building, SEO, and more. The platform is ideal for beginners and experienced entrepreneurs alike, offering a structured learning path that helps you build a sustainable online business.
Supportive Community: One of the standout features of Wealthy Affiliate is its active and supportive community. Members can engage with each other, share experiences, and get help whenever needed. This community aspect is invaluable for those who feel isolated in their online business journey.
No Pressure Sales Tactics: Unlike some programs that use aggressive sales tactics, Wealthy Affiliate focuses on providing genuine value and support. There’s no pressure to upgrade or invest in additional products, making it a more comfortable learning environment.
Overall, if you’re looking for a flexible, cost-effective way to build a sustainable online business, Wealthy Affiliate is an excellent choice. It offers a holistic approach to online entrepreneurship that can help you achieve your financial goals without the high costs associated with programs like Imperium Acquisition.
Recommendation: Here’s The Best Alternative

Anthony Smith is an internet entrepreneur. He created the Side Hustle Ideas Database to help people find side hustles for making extra money, with the potential of turning into a full-time income.
After graduating from the University of Pennsylvania with a business degree, he gained business experience at a consulting firm. At the same time, he tried various side hustles including freelance writing, blogging, and eCommerce. He managed to turn his side hustles into a full-time business, earning over $3 million. Now, he enjoys financial freedom and travels around the world as a digital nomad.