Alex Fedotoff’s 7 Figure Media Buyer Academy Review: Scam or Legit?

As an experienced internet entrepreneur who has built a 6-figure online business, I know firsthand how challenging it can be to find the right strategies to scale effectively. Before committing to my full-time online journey, I dabbled in countless side hustles—some successful, others not so much. Each venture taught me valuable lessons about leveraging the right tools and expertise to achieve sustainable growth.

When I came across Alex Fedotoff’s 7 Figure Media Buyer Academy, it immediately piqued my interest. After all, Fedotoff is a well-known figure in the eCommerce world, managing millions in profitable Facebook ad spend and helping brands scale to 7, 8, and even 9 figures. As someone who has personally struggled with running ads while juggling other aspects of my business, I was curious to see if this program could deliver on its promise of transforming media buying into a scalable and efficient process.

In this review, I’ll share my honest experience with the 7 Figure Media Buyer Academy, diving into its content, practicality, and whether it truly lives up to the hype for entrepreneurs like us who are looking to take their businesses to the next level.

What is 7 Figure Media Buyer Academy?

The 7 Figure Media Buyer Academy is a step-by-step training program designed to teach entrepreneurs, media buyers, and agencies how to run profitable Facebook ad campaigns at scale. The course focuses on mastering the skills needed to manage high-budget advertising campaigns while maintaining strong returns on ad spend (ROAS). It’s not just about running ads—it’s about understanding the strategies, frameworks, and troubleshooting techniques that separate average advertisers from those who consistently generate 7-figure results.

What I found particularly valuable about the program is its emphasis on actionable strategies. The course doesn’t waste time on fluff or outdated tactics. Instead, it dives straight into the core principles of media buying, campaign optimization, and scaling. It also teaches how to identify winning products, craft high-converting ad creatives, and troubleshoot common issues that arise when scaling campaigns. Whether you’re an eCommerce store owner or running ads for clients, the skills taught here can directly translate into making more money by improving your ad performance and scaling your business effectively.

Recommendation: Here’s The Best Alternative

Who Created 7 Figure Media Buyer Academy?

The academy was created by Alex Fedotoff, a name that carries significant weight in the world of Facebook advertising and eCommerce. Alex has built a reputation as one of the top experts in the industry, managing over $30 million in ad spend annually for his clients. His strategies have helped countless businesses scale to 7-, 8-, and even 9-figure revenues.

What I respect most about Alex is his hands-on experience. He’s not just someone teaching theory—he’s actively testing and refining his methods in real-world campaigns. His insights are based on data-driven results, which makes his teachings incredibly practical and reliable. Plus, his ability to simplify complex advertising concepts makes it easier for people like me—who don’t have a background in media buying—to understand and apply them effectively. If there’s anyone qualified to teach this subject, it’s Alex Fedotoff.

Who is 7 Figure Media Buyer Academy For?

This program is perfect for anyone looking to master Facebook advertising and take their business or career to the next level. From my perspective, here’s who would benefit most:

• ECommerce Entrepreneurs: If you’re running an online store and struggling to scale your sales through paid ads, this course will give you the tools and frameworks to achieve consistent growth.

• Media Buyers: Whether you’re freelancing or working for an agency, mastering Alex’s proven strategies can help you deliver better results for your clients and stand out in a competitive market.

• Agencies: If you’re managing ad campaigns for multiple clients, this program can help you streamline your processes and scale campaigns profitably without wasting time or money.

• Freelancers or Side Hustlers: For those looking to specialize in Facebook advertising as a service or skillset, this course provides a clear roadmap to becoming an expert media buyer.

Personally, I found that the academy caters well to people like me who already have some experience with online business but want to refine their skills and scale further. However, even if you’re just starting out with Facebook ads, the program breaks everything down in a way that’s easy to follow. It’s truly a game-changer for anyone serious about mastering Facebook advertising!

Recommendation: Here’s The Best Alternative

How is 7 Figure Media Buyer Academy Structured?

The 7 Figure Media Buyer Academy is meticulously organized into actionable modules that guide you step-by-step through the process of becoming a highly skilled media buyer. Here’s an overview of the course structure:

Part 1: 7-Figure Media Buyer in the Making

• Lesson 1: Foundations – Learn how to find and train the perfect media buyer.
• Lesson 2: Facebook Ads Manager – A deep dive into the platform’s layout and features.
• Lesson 3: Interest Testing – Master three effective strategies for targeting interests.
• Lessons 4 (Parts 1 & 2): Full Ad Creation Setup – Step-by-step guidance on creating ads that convert.
• Lessons 5 (Parts 1 & 2): Expert Lookalike Audience (LLA) Framework – Learn how to create and utilize LLAs effectively.
• Lesson 6: Retargeting Formula – Craft retargeting campaigns with a return on ad spend (ROAS) of 5+.
• Lesson 7: CBO Blueprint – A concise yet powerful guide to Campaign Budget Optimization (CBO).
• Lesson 8: Optimization and Scaling – Strategies to scale your campaigns once they’re performing well.

Part 2: Entrepreneurial Mindset Shift Paradigm

• Lessons in this section focus on developing a growth-oriented mindset, including overcoming barriers, leveraging eCommerce opportunities beyond Facebook ads, optimizing personal productivity, and scaling your business from six to seven figures and beyond.

This structure ensures that you not only learn the technical aspects of Facebook advertising but also develop the entrepreneurial mindset needed to sustain and scale your success.

Are 7 Figure Media Buyer Academy Students Getting Results?

One of the key reasons I was drawn to this program was its track record of success. Many students have shared impressive results after applying Alex Fedotoff’s strategies. For example:

• Bilel Rais, a seven-figure eCommerce entrepreneur, reported scaling from $0 to $1.4 million in sales within four months using what he learned in the academy.
• Another entrepreneur, Wouter Akika, shared that he grew his business from $100,000 per month to over $1 million per month in just three months with Facebook ads after implementing the course’s techniques.

These testimonials highlight the program’s effectiveness in helping students achieve tangible results. The strategies taught are not just theoretical—they’re battle-tested in real-world campaigns, which makes them incredibly reliable.

Recommendation: Here’s The Best Alternative

How Much Does 7 Figure Media Buyer Academy Cost?

One of the most surprising aspects of the 7 Figure Media Buyer Academy is its affordability. Despite offering insights and strategies that Alex Fedotoff’s clients pay tens of thousands of dollars for, the course is available for a one-time payment of just $97 as part of a limited-time offer. This makes it an incredible value for anyone serious about mastering Facebook advertising.

Refund Policy

The academy also includes a refund policy, ensuring that if you’re not satisfied with the program, you can request your money back. While details about the exact timeframe for refunds aren’t explicitly mentioned, this policy offers peace of mind for those hesitant about making an investment.

For me, this price point felt like a no-brainer considering the potential return on investment. With just one successful campaign or client project, you could easily recoup this cost several times over!

Praises for 7 Figure Media Buyer Academy

Here are the aspects I genuinely appreciated about the 7 Figure Media Buyer Academy:

1. Actionable and Tested Strategies
   The course is built on Alex Fedotoff’s real-world experience managing over $30 million in Facebook ad spend. This means you’re learning strategies that have been tested and proven to work, saving you from costly trial-and-error mistakes. For someone like me who values actionable insights, this was a huge plus.

2. Affordable Pricing
   At just $97, the course is incredibly accessible compared to other programs that charge thousands of dollars. Considering the depth of content and the potential return on investment, it’s a steal for anyone serious about scaling their business.

3. Step-by-Step Structure
   I loved how the course is broken down into clear, manageable modules. From foundational skills to advanced scaling techniques, it’s designed to guide you through every stage of mastering Facebook ads. This structure makes it easy to follow, even for those who are new to media buying.

4. Focus on Real-World Applications
   Unlike many courses that focus on theory, this program emphasizes practical application. Whether it’s creating high-converting ad creatives or troubleshooting campaigns, everything is geared toward achieving tangible results.

5. Proven Student Success Stories
   The testimonials from students like Bilel Rais and Wouter Akika are inspiring. Seeing others achieve massive success—like scaling from $0 to $1.4 million in sales within four months—gave me confidence in the program’s effectiveness.

Recommendation: Here’s The Best Alternative

Criticisms for 7 Figure Media Buyer Academy

While I found the course highly valuable, there are a few areas where it could improve:

1. Limited Focus on Platforms Beyond Facebook
   The course is heavily centered on Facebook ads, which is understandable given Alex’s expertise. However, in today’s advertising landscape, diversifying across platforms like TikTok or Google Ads is becoming increasingly important. A module on multi-platform strategies would have been a great addition.

2. Requires Self-Discipline
   Like any online course, success depends on how much effort you’re willing to put in. While the content is excellent, it’s not a magic bullet—you need to consistently apply what you learn and stay committed to seeing results.

3. No Live Support or Community Access
   Unlike some other programs that offer live coaching calls or access to a community of peers, this course doesn’t seem to include those features. For someone who thrives on interaction and feedback, this could feel isolating at times.

4. Not Ideal for Absolute Beginners
   Although the course covers foundational topics, I feel it’s best suited for those who already have some understanding of online business or digital marketing. Absolute beginners might find certain sections overwhelming without prior knowledge of eCommerce or advertising basics.

5. Scaling Challenges Post-iOS 14 Updates
   While the course does touch on navigating post-iOS 14 challenges, this remains a tricky area for many advertisers. I would have appreciated more in-depth strategies specifically tailored to overcoming tracking and attribution issues caused by these updates.

Should You Join 7 Figure Media Buyer Academy?

After going through the 7 Figure Media Buyer Academy, I can confidently say that it’s a fantastic program for anyone serious about mastering Facebook advertising and scaling their eCommerce business or agency. If you’re already running ads but struggling to achieve consistent results or scale profitably, this course will provide you with the tools, frameworks, and insights to take your campaigns to the next level.

However, whether you should join depends on your specific goals and current skill level. Here’s my take:

• You Should Join If:

  • You’re an eCommerce entrepreneur or agency owner looking to scale ad campaigns profitably.

  • You want to learn from someone with proven success managing millions in ad spend.

  • You’re willing to put in the work to apply the strategies taught in the course.

  • You’re looking for a cost-effective way to gain high-level media buying skills.

• You Might Want to Skip If:

  • You’re an absolute beginner with no prior knowledge of online business or advertising.

  • You prefer courses with live coaching, community access, or support.

  • You’re looking for training on platforms beyond Facebook ads.

In my case, joining the academy was a no-brainer because I already had some experience with online business and was eager to refine my advertising skills. If you’re in a similar position and ready to invest in scaling your business, this program is definitely worth considering.

Recommendation: Here’s The Best Alternative

7 Figure Media Buyer Academy Alternative

While I highly recommend the 7 Figure Media Buyer Academy for those focused on Facebook advertising, it’s not the only option out there for learning how to make money online. If you’re looking for a broader approach that covers multiple ways to build a sustainable online business, I’d suggest checking out Wealthy Affiliate as an excellent alternative.

Why Wealthy Affiliate is a Great Alternative:

1. Comprehensive Training
   Wealthy Affiliate provides step-by-step training on various online business models, including affiliate marketing, blogging, SEO, and more. Unlike the academy, which focuses solely on Facebook ads, Wealthy Affiliate teaches you how to build an online business from scratch using multiple strategies.

2. Beginner-Friendly
   If you’re new to making money online, Wealthy Affiliate is perfect. It starts with the basics and gradually builds up your knowledge, making it accessible even if you have no prior experience.

3. All-in-One Platform
   Wealthy Affiliate offers tools like website hosting, keyword research tools, and domain registration all in one place. This makes it easier to get started without needing to invest in multiple platforms.

4. Community Support
   One of the biggest advantages of Wealthy Affiliate is its active community of entrepreneurs. You can interact with other members, ask questions, and even get feedback on your projects—something that’s missing from the academy.

5. Affordable Pricing
   While Wealthy Affiliate offers a free starter membership, its premium plan provides incredible value for just $49 per month (or less if you choose annual billing). Considering everything that’s included—training, tools, and support—it’s an excellent investment for anyone serious about building an online business.

If you’re interested in exploring different ways to make money online beyond Facebook ads or want a beginner-friendly platform with ongoing support, Wealthy Affiliate might be a better fit for you. Personally, I’ve found it invaluable for learning affiliate marketing and diversifying my income streams.

Recommendation: Here’s The Best Alternative

Anthony Smith

Anthony Smith is an internet entrepreneur. He created the Side Hustle Ideas Database to help people find side hustles for making extra money, with the potential of turning into a full-time income.

After graduating from the University of Pennsylvania with a business degree, he gained business experience at a consulting firm. At the same time, he tried various side hustles including freelance writing, blogging, and eCommerce. He managed to turn his side hustles into a full-time business, earning over $3 million. Now, he enjoys financial freedom and travels around the world as a digital nomad.