The SMMA Blueprint 2.0 Review: Should You Join?

If you’re like me, you’ve probably tried your hand at countless online side hustles before finding your groove. From e-commerce to affiliate marketing, I’ve explored it all in my journey to building a 6-figure online business. But let me tell you, nothing has been as game-changing as mastering the art of running a Social Media Marketing Agency (SMMA). That’s why I was intrigued when I heard about The SMMA Blueprint 2.0 by David Schlais and Derek DeMike—a course that promises to be the ultimate guide for starting, growing, and scaling an SMMA.

Having built my own online business from scratch, I know how overwhelming it can be to navigate the world of digital entrepreneurship. Courses like these often claim to offer all the answers but rarely deliver. So, I decided to dive into The SMMA Blueprint 2.0 to see if it lives up to the hype.

In this review, I’ll share my honest thoughts on whether this course is worth your time and investment, especially if you’re looking to build a sustainable and profitable SMMA. Let’s get started!

What is The SMMA Blueprint 2.0?

The SMMA Blueprint 2.0 is an updated and comprehensive course designed to help aspiring entrepreneurs start, grow, and scale their own Social Media Marketing Agency (SMMA). It teaches you how to build a profitable agency by offering digital marketing services to businesses, focusing on client acquisition, service delivery, and scaling strategies. What sets this course apart is its focus on actionable steps, including finding profitable niches, mastering outreach techniques like cold emailing and calling, and closing high-ticket retainers ranging from $2,000 to $5,000 per client.

The course also provides templates and resources that streamline operations, making it easier to deliver services and impress clients. Whether you’re a beginner or an experienced agency owner looking to refine your systems, this program promises to equip you with the tools to generate consistent revenue while building a scalable business model.

Recommendation: Here’s The Best Alternative

Who Created The SMMA Blueprint 2.0?

The course was created by David Schlais and Derek DeMike, two seasoned entrepreneurs with extensive experience in the SMMA industry. Both founders transitioned from corporate roles into entrepreneurship and built a successful seven-figure agency together. David Schlais previously worked in high-growth tech companies, helping one sell for $40 million before pivoting into SMMA. Derek DeMike gained expertise as a top client representative at one of the world’s largest marketing agencies before joining forces with David.

Their reputation as hands-on mentors stems from their real-world success in running their agency and their commitment to sharing proven strategies through this course. They’ve spent years refining the curriculum based on feedback from over 400 agency owners, ensuring it addresses common challenges faced by new and experienced marketers alike.

Who is The SMMA Blueprint 2.0 For?

This course caters to a wide range of individuals:

• Beginners: If you’re new to SMMA or digital marketing in general, the step-by-step approach makes it easy to understand the basics of starting an agency.
• Experienced Marketers: For those already running an agency, the program offers advanced strategies for scaling operations, improving client retention, and optimizing team management.
• Aspiring Entrepreneurs: If you’re looking for a business model that offers flexibility and scalability, this course provides the foundation to build a lifestyle business earning $10K-$20K per month.
• Global Audience: The concepts taught are applicable worldwide, making it suitable regardless of your location.

Whether you’re chasing financial freedom or looking for a sustainable online business model, The SMMA Blueprint 2.0 is designed to help you achieve your goals.

Recommendation: Here’s The Best Alternative

How is The SMMA Blueprint 2.0 Structured?

When I first joined The SMMA Blueprint 2.0, I was impressed by how well-organized the course is. It’s broken down into modules that guide you step-by-step, whether you’re starting from scratch or looking to refine your existing agency. Here’s a quick breakdown of the core structure:

• Module 1: Welcome & Orientation
  This module sets the foundation by introducing you to the program, its resources, and the private Facebook community. It’s all about getting you comfortable with the tools and support available.

• Module 2: Mindset Training
  Before diving into strategies, this module focuses on shifting your mindset from employee to entrepreneur. It’s a crucial step for building resilience and staying motivated as you grow your agency.

• Module 3: Choosing Your Agency Model
  This section explores different types of SMMA models and services, helping you decide which is best for your goals and lifestyle. It also highlights the most profitable niches.

• Module 4: Client Acquisition
  Packed with over 20 videos, this module teaches outreach strategies like cold emailing and calling, pricing services, creating proposals, and closing deals with high-ticket clients.

• Module 5: Service Delivery
  Learn how to deliver exceptional results for clients using proven systems and templates. This module ensures your campaigns are effective while saving you time.

• Module 6: Scaling Your Agency
  Once your agency is up and running, this module covers scaling strategies, team-building, and optimizing operations to hit $10K-$20K per month.

With over 100 videos, bonus programs, and weekly Q&A sessions, the course doesn’t just teach theory—it equips you with actionable steps to build a thriving agency.

Are The SMMA Blueprint 2.0 Students Getting Results?

One of the reasons I decided to try this course was its reputation for delivering results. The creators frequently share testimonials from students who’ve successfully built their agencies after completing the program. For example:

• A student named Tony Le reportedly scaled his agency to $300K per year at just 19 years old.
• Another testimonial highlights how many students switched from incomplete courses to The SMMA Blueprint 2.0 and finally found success.

It’s clear that David Schlais and Derek DeMike practice what they preach—they’ve built their own seven-figure agency and share real-world strategies that work. Many students rave about how the course helped them land their first clients or scale their revenue significantly. Seeing these success stories gave me confidence that the program could deliver tangible results.

Recommendation: Here’s The Best Alternative

How Much Does The SMMA Blueprint 2.0 Cost?

The cost of The SMMA Blueprint 2.0 is $749, which is often discounted from its original price of $1,497. Considering the depth of content and resources provided—over 100 videos, templates, mentorship opportunities, and access to a private community—it’s reasonably priced compared to other courses in the market.

What’s even better is their 14-day refund policy, which allows you to request a full refund if you’re not satisfied within two weeks of purchase. This makes it a low-risk investment for anyone serious about starting an SMMA.

If you’re looking for additional support, there’s an option to upgrade to private coaching for $2,997. However, most students find that the core program provides everything they need to succeed without spending extra on coaching.

In my opinion, the pricing is fair given the value provided—especially if you’re committed to putting in the work and making your agency profitable.

Praises for The SMMA Blueprint 2.0

After going through the course, I found several standout aspects that make The SMMA Blueprint 2.0 a solid investment for aspiring and experienced agency owners alike. Here’s what I loved:

• Comprehensive and Actionable Content
  The course doesn’t just skim the surface; it dives deep into every aspect of building and scaling an SMMA. With over 100 updated videos, step-by-step guidance, and companion guides, it’s designed to take you from zero to a thriving agency. The inclusion of templates and one-click funnels is a game-changer, saving hours of time while adding instant credibility when pitching clients.

• Proven Client Acquisition Strategies
  One of the highlights for me was the client acquisition module. It’s packed with practical outreach methods like cold emailing and calling, along with scripts and templates that are easy to implement. The focus on pulling clients in as a strategic advisor rather than using pushy sales tactics is refreshing and effective.

• Real-World Expertise
  David Schlais and Derek DeMike bring years of hands-on experience to the table. Their insights into client retention, team-building, and scaling are drawn directly from their own seven-figure agency, making the strategies feel authentic and achievable.

• Supportive Community
  Joining the course also gives you access to an active community of agency owners. Having hundreds of like-minded individuals to bounce ideas off or seek advice from is invaluable, especially when you’re just starting out. Weekly Q&A sessions with David and Derek further enhance the learning experience.

• Affordable Pricing with Lifetime Updates
  At $749 (often discounted), the course offers incredible value for its depth of content. Plus, lifetime updates ensure you stay ahead with the latest strategies without additional costs—a rarity in online courses.

Recommendation: Here’s The Best Alternative

Criticisms for The SMMA Blueprint 2.0

While I found a lot to love about the program, there are some areas where it could improve:

• Overwhelming Amount of Content
  With over 100 videos and extensive resources, the course can feel overwhelming, especially for beginners who may not know where to start or how to prioritize their learning. A more streamlined roadmap for different experience levels could help address this issue.

• Limited Focus on Client Retention
  While the course excels in teaching client acquisition, I felt that client retention strategies weren’t explored as deeply as they could be. Retaining clients is just as important as landing them, so more emphasis on this area would add significant value.

• High Initial Investment for Some
  Although reasonably priced compared to other courses, $749 might still be a steep upfront cost for those just starting out or on a tight budget. Additionally, optional add-ons like private coaching or advanced modules can quickly increase the overall expense.

• Not Fully Plug-and-Play
  Despite offering templates and one-click funnels, running an SMMA still requires effort in understanding service fulfillment and managing clients effectively. Some marketing materials may unintentionally give the impression that it’s easier than it actually is.

Should You Join The SMMA Blueprint 2.0?

So, should you invest in The SMMA Blueprint 2.0? In my opinion, it really depends on your goals and where you are in your journey. If you’re serious about starting or scaling a Social Media Marketing Agency, this course is one of the best resources out there. It’s packed with actionable strategies, real-world insights, and tools that can help you land high-paying clients and build a sustainable business.

However, it’s important to remember that success with an SMMA—or any business—requires effort and consistency. This course isn’t a magic pill that will make you rich overnight. But if you’re willing to put in the work, follow the steps, and take advantage of the support offered by David and Derek, The SMMA Blueprint 2.0 can be a game-changer.

That said, if running an SMMA doesn’t feel like the right fit for you or you’re exploring other ways to make money online, there are alternatives worth considering.

Recommendation: Here’s The Best Alternative

The SMMA Blueprint 2.0 Alternative

If starting an SMMA doesn’t align with your interests or skills, I’d recommend checking out Wealthy Affiliate as a fantastic alternative for learning how to make money online. Wealthy Affiliate is a platform designed to teach affiliate marketing—a business model that allows you to earn commissions by promoting products online. Unlike running an SMMA, affiliate marketing doesn’t require managing clients or delivering services, making it a more passive and flexible way to generate income.

Here’s why I think Wealthy Affiliate is a great option:

• Beginner-Friendly: Wealthy Affiliate is perfect for anyone new to online business. It provides step-by-step training on building websites, driving traffic through SEO (search engine optimization), and monetizing your site with affiliate programs.

• All-in-One Platform: It combines training, website hosting, keyword research tools, and community support in one place. This makes it easy to get started without needing additional tools or software.

• Affordable Pricing: Compared to The SMMA Blueprint 2.0, Wealthy Affiliate offers a more budget-friendly entry point. You can start for free with their basic membership and upgrade to premium plans as you grow.

• No Client Management: Unlike an SMMA, affiliate marketing doesn’t involve working directly with clients or managing campaigns. This makes it ideal if you prefer working independently.

While both The SMMA Blueprint 2.0 and Wealthy Affiliate are excellent programs, they cater to different types of entrepreneurs. If you’re drawn to the idea of building an agency and working closely with businesses, The SMMA Blueprint 2.0 is the way to go. But if you want a simpler, more passive approach to making money online, Wealthy Affiliate might be the better fit for you.

At the end of the day, both paths have the potential to help you achieve financial freedom—it’s all about choosing the one that aligns best with your skills and goals!

Recommendation: Here’s The Best Alternative

Anthony Smith

Anthony Smith is an internet entrepreneur. He created the Side Hustle Ideas Database to help people find side hustles for making extra money, with the potential of turning into a full-time income.

After graduating from the University of Pennsylvania with a business degree, he gained business experience at a consulting firm. At the same time, he tried various side hustles including freelance writing, blogging, and eCommerce. He managed to turn his side hustles into a full-time business, earning over $3 million. Now, he enjoys financial freedom and travels around the world as a digital nomad.